Embroidered apparel. STITCH is the craft. ASH is what it costs.
The first capsule — embroidered black on black
Embroidered Hoodie
Made to orderBlack thread on black cotton. Design embroidered on chest panel; small brand mark on left sleeve.
$185
Embroidered Lanyard
Made to orderBlack thread on black weave. Repeated brand-mark pattern along length.
$35
Embroidered Sticker
Made to orderBlack thread on black backing. Single design with embedded brand mark.
$15
Brand
Two words held in tension. STITCH is precision — the slow needle, the locked thread, the part that survives wash after wash. ASH is what burns clean: restraint, weight, the black ground that lets the mark sit.
We make embroidered apparel in small runs. Black thread on black ground. Every piece carries two embroidered elements: the design, and the mark. Nothing extra.
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